The European Union appears as the first tourist destination in the world. Key to the European economy, tourism generates more than 10% of EU GDP (directly or indirectly) and employs 9.7 million people in 1.8 million enterprises. The enlargement process has strengthened the position of Europe as a tourist destination.
Area of cross-cutting nature, tourism key to a host of European policies. Free movement of persons, goods and services, consumer protection, environment, fight against climate change, transport, or regional policy, all these areas are covered by the European tourism policy which the measures taken in these areas can have direct impact on tourism as a proxy within the Union.
For a long time there was no European tourism policy, although the economic importance of this sector has pushed the EU institutions to intervene.
The Lisbon Treaty entered into force in December 2009 toured a support skills, coordination and complement the Union.
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